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by Ted Schadler : The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment

ISBN : #0991361008 | Date : 2014-06-24

Description :

PDF-682b0 | Mobile has reprogrammed your customers’ brains. Your customers now turn to their smartphones for everything. What’s tomorrow’s weather? Is the flight on time? Where’s the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate contex… The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment


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Strategy and Governance of Networks: Cooperatives, Franchising, and Strategic Alliances (Contributions to Management Science) PDF




: Strategy and Governance of Networks: Cooperatives, Franchising, and Strategic Alliances (Contributions to Management Science)

ISBN : #3790820571 | Date : 2008-08-27

Description :

PDF-e0cb8 | The book emphasizes research in economics and management of networks as an interdisciplinary field by offering new theoretical perspectives and presenting new empirical results on strategic and governance structure issues in cooperatives, franchising networks, alliances, joint ventures and venture capital relations. The authors apply different theoretical views on networks, such as transaction cos… Strategy and Governance of Networks: Cooperatives, Franchising, and Strategic Alliances (Contributions to Management Science)


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How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts (How to Say It… (Paperback)) PDF




by Lena Claxton : How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts (How to Say It… (Paperback))

ISBN : #0735204322 | Date : 2008-09-02

Description :

PDF-b3104 | Read Lena Claxton and Alison Woo’s posts on the Penguin Blog.The essential resource for building a global community of customers.How to Say It®: Marketing with New Media provides business owners with the tools they need to effectively market their company to today’s ever-evolving online community. Packed with power words, content templates, practical steps for getting the word out, and the esse… How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts (How to Say It… (Paperback))


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[Pub.23BIR] How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts (How to Say It… (Paperback)) PDF | by Lena Claxton


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Information Security: 4th International Conference, ISC 2001 Malaga, Spain, October 1-3, 2001 Proceedings (Lecture Notes in Computer Science) PDF




: Information Security: 4th International Conference, ISC 2001 Malaga, Spain, October 1-3, 2001 Proceedings (Lecture Notes in Computer Science)

ISBN : #3540426620 | Date : 2001-10-25

Description :

PDF-af2e4 | The Information Security Conference 2001 brought together individuals involved in multiple disciplines of information security to foster the exchange of ideas. The conference, an outgrowth of the Information Security Workshop (ISW) series, was held in Málaga, Spain, on October 1–3, 2001. Previous workshops were ISW ’97 at Ishikawa, Japan; ISW ’99 at Kuala Lumpur, Malaysia; and ISW 2000 at Wollo… Information Security: 4th International Conference, ISC 2001 Malaga, Spain, October 1-3, 2001 Proceedings (Lecture Notes in Computer Science)


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Web Commerce Building Digital Business PDF 5e56ffc81

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Web Commerce: Building a Digital Business (Upside) PDF




by Kate Maddox : Web Commerce: Building a Digital Business (Upside)

ISBN : #0471292826 | Date : 1998-09-14

Description :

PDF-9048a | In Web Commerce, Kate Maddox clearly identifies the many different Web commerce solutions available today and helps those of you in management positions decide which system best fits the needs of your company. This indispensable guide also helps you develop surefire strategies for making your site a success-whether your company is a Fortune 500 or a start-up travel agency. Comprehensive discussio… Web Commerce: Building a Digital Business (Upside)


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[Pub.21kWa] Web Commerce: Building a Digital Business (Upside) PDF | by Kate Maddox


Web Commerce: Building a Digital Business (Upside) by by Kate Maddox

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Tourism Management, Marketing, and Development: Volume I: The Importance of Networks and ICTs PDF




: Tourism Management, Marketing, and Development: Volume I: The Importance of Networks and ICTs

ISBN : #1137368659 | Date : 2014-09-04

Description :

PDF-d9c07 | Tourism Management, Marketing, and Development revolves around the implementation of ICT applications in the tourism sector: technology is engendering a major shift both in the performance of individuals and companies involved in the tourism sector and having an impact on the way individuals consume services and enjoy experiences in space and time…. Tourism Management, Marketing, and Development: Volume I: The Importance of Networks and ICTs


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Direct Access Execution: ECNs, SOES, SuperDOT, and Other Methods of Trading PDF




by Simit Patel : Direct Access Execution: ECNs, SOES, SuperDOT, and Other Methods of Trading

ISBN : #0071363912 | Date : 2001-04-23

Description :

PDF-22c33 | Direct access trading means a whole new world of trade execution. Gone are the tradition-bound days of calling a broker, who called a broker, who called the floor of the exchange, where the order was written by hand and delivered by a runner to the floor broker. This was a time-consuming, tedious task that almost certainly guaranteed poor fills. Now, direct access traders can place an order with t… Direct Access Execution: ECNs, SOES, SuperDOT, and Other Methods of Trading


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by Henry R. Cheeseman : Contemporary Business Law and Online Commerce Law (5th Edition)

ISBN : #0131496603 | Date : 2005-02-10

Description :

PDF-4579b | This book provides the richest selection of landmark (traditional) and contemporary (within the last three years) cases for business students, including more cases on information technology and e-commerce law than any other book.Topics present a summarized/brief approach to cases. This edition contains over 75 new cases that have been decided in the past three years, including ones covering IT a… Contemporary Business Law and Online Commerce Law (5th Edition)


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[Pub.74OnD] Contemporary Business Law and Online Commerce Law (5th Edition) PDF | by Henry R. Cheeseman


Contemporary Business Law and Online Commerce Law (5th Edition) by by Henry R. Cheeseman

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Mighty Marketer Making Freelance Medical PDF 654622625

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The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer PDF




by Lori De Milto : The Mighty Marketer: Your Guide to Making More Money as a Freelance Medical Writer

ISBN : #1632633884 | Date : 2014-08-01

Description :

PDF-23327 | Learn everything you need to know to make more money as a freelance medical writer in this easy-to-follow marketing guide. Whether you’re a new, aspiring, or seasoned freelance medical writer, you’ll discover proven, practical steps to start marketing your business in days. Discover:

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Internationaler E-Commerce: Chancen und Barrieren aus Konsumentensicht (neue betriebswirtschaftliche forschung (nbf)) (German Edition) PDF




by Georg Fassott : Internationaler E-Commerce: Chancen und Barrieren aus Konsumentensicht (neue betriebswirtschaftliche forschung (nbf)) (German Edition)

ISBN : #3835006703 | Date : 2007-03-27

Description :

PDF-85d1a | Georg Fassott untersucht das internationale Konsumentenverhalten im Internet. Hierzu nutzt er Erkenntnisse aus dem Technologie-Akzeptanz-Modell und der Flow-Forschung. Anhand einer Internet- und Telefonbefragung in Deutschland überprüft er sein Modell empirisch. Als Auswertungsverfahren wählt er den Partial-Least-Squares-Strukturvergleichsansatz (PLS). Abschließend erarbeitet er Handlungsempfe… Internationaler E-Commerce: Chancen und Barrieren aus Konsumentensicht (neue betriebswirtschaftliche forschung (nbf)) (German Edition)


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The New Consumer Psychology: Scanning buying behavior with MRI of the mind PDF




by Sang Min (Leo) Whang : The New Consumer Psychology: Scanning buying behavior with MRI of the mind

ISBN : #1138898937 | Date : 2015-11-04

Description :

PDF-adde4 | The term ‘consumption’ is generally thought of as process by which individuals purchase goods and services. The New Consumer Psychology attempts to explain consumption as a social behavior that satisfies individual values and desires. In modern society, individual needs are no longer determined solely by age or gender, but by the life values and desires that one pursues. This book uncovers peo… The New Consumer Psychology: Scanning buying behavior with MRI of the mind


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Customer Relationship Management in the Financial Industry: Organizational Processes and Technology Innovation (Management for Professionals) PDF




by Federico Rajola : Customer Relationship Management in the Financial Industry: Organizational Processes and Technology Innovation (Management for Professionals)

ISBN : #3642355536 | Date : 2013-05-04

Description :

PDF-7277d | An integrated view of IT and business processes through extended IT governance allows financial institutions to innovate operations which improve business and organizational performance. However, financial institutions still face challenges with CRM systems in delivering expected results due to lack of complete business integration.  Increased exchange of knowledge between customers and the amoun… Customer Relationship Management in the Financial Industry: Organizational Processes and Technology Innovation (Management for Professionals)


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: Knowledge Engineering and Knowledge Management. Ontologies and the Semantic Web

ISBN : #3540442685 | Date : 2002-11-11

Description :

PDF-f2f19 | th This volume contains the papers presented at the 13 International Conference on Knowledge Engineering and Knowledge Management (EKAW 2002) held in Sig enza, Spain, October 1-4, 2002. Papers were invited on topics related to Knowledge Acquisition, Knowledge Management, Ontologies, and the Semantic Web. A total of 110 papers were submitted. Each submission was evaluated by at least two reviewers…. Knowledge Engineering and Knowledge Management. Ontologies and the Semantic Web


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by J. Armstrong : Persuasive Advertising: Evidence-based Principles

ISBN : #1349511897 | Date : 2010-05-26

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Empathetic Marketing Satisfy Emotional Customers PDF 52e7a360c

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by M. Ingwer : Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers

ISBN : #023034027X | Date : 2012-07-16

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